1973 Harley-Davidson X-90 'Let the Neat Times Roll' Advertisement
Approximately 8 x 10.5 inches.
This 1973 Harley-Davidson X-90 advertisement captures a fascinating moment in motorcycle history when America's premier motorcycle manufacturer ventured into the lightweight bike market. The X-90 represented Harley's attempt to compete with Japanese manufacturers in the small-displacement segment during the AMF ownership period. Featuring the memorable tagline 'Let the neat times roll' and 'The Great American Freedom Machine,' this ad showcases the optimistic spirit of early 1970s motorcycle culture and represents a rare collectible from Harley's experimental era.
What you see is what you get; the ad in the photo is the exact one that'll come to you. Listed sizes are close, but treat them as ballpark, not gospel.
Not feeling it? Send it back within 30 days in the same shape it arrived and we'll refund you in full. No drama.
Go with custom framing and we'll reach out to design something that does the piece justice. We have examples from our own offices and from current clients to give you inspiration.
Every unframed ad rides safe: acid free sleeve, stiff backerboard behind it, another board up front, all tucked into a rigid photo mailer and sent USPS with 3-day tracking. It'll get to you the way it left us.