Vintage 1950s Rolex German-Language Cat Silhouette Print Advertisement — Original Swiss Watch Original Ad
Approximately 9.5 x 13 inches.
This circa 1955 Rolex vintage advertisement, published for the German-speaking Swiss market by Rolex-Uhren AG of Geneva and Biel, features a striking black silhouette of a bejeweled cat wearing a feathered hat and pearl necklaces — a witty, illustrative approach rarely seen in Rolex's typically aspirational canon. The German headline, 'Die Zeit war ihr ein Nichts bis zum Tag…' (' This collectible ad captures a playful, Continental sophistication at odds with the brand's later rugged tool-watch campaigns, making it a genuinely rare and distinctive piece for serious Rolex collectors.
What you see is what you get; the ad in the photo is the exact one that'll come to you. Listed sizes are close, but treat them as ballpark, not gospel.
Not feeling it? Send it back within 30 days in the same shape it arrived and we'll refund you in full. No drama.
Go with custom framing and we'll reach out to design something that does the piece justice. We have examples from our own offices and from current clients to give you inspiration.
Every unframed ad rides safe: acid free sleeve, stiff backerboard behind it, another board up front, all tucked into a rigid photo mailer and sent USPS with 3-day tracking. It'll get to you the way it left us.