Vintage 1950s Rolex Oyster 'River Incident' Indus Barrage Print Advertisement — Original Adventure Ad
Approximately 10 x 14 inches.
This vintage 1950s Rolex Oyster original print ad tells the extraordinary true story of a watch dropped from Pakistan's mile-long Sukkur Barrage into the River Indus, recovered by divers after two hours in thick mud — and still running. Headlined 'River Incident,' the collectible ad features a striking pen-and-ink illustration of the Indus Barrage rendered in meticulous detail, with turbaned figures watching the ripples below. A landmark in Rolex's campaign to establish the Oyster as the world's definitive waterproof case, this vintage advertisement captures the brand's golden era of adventure storytelling — 'A landmark in the history of
What you see is what you get; the ad in the photo is the exact one that'll come to you. Listed sizes are close, but treat them as ballpark, not gospel.
Not feeling it? Send it back within 30 days in the same shape it arrived and we'll refund you in full. No drama.
Go with custom framing and we'll reach out to design something that does the piece justice. We have examples from our own offices and from current clients to give you inspiration.
Every unframed ad rides safe: acid free sleeve, stiff backerboard behind it, another board up front, all tucked into a rigid photo mailer and sent USPS with 3-day tracking. It'll get to you the way it left us.