Vintage 1960s Longines Ultra-Chron Automatic Print Advertisement — Original Watch Ad
Approximately 8 x 11 inches.
This vintage 1960s Longines Ultra-Chron magazine advertisement captures the Swiss watchmaker at the height of its precision-movement era, promoting its flagship automatic with the bold claim: 'Guaranteed Accurate To A Minute A Month.' The original print ad showcases the Ultra-Chron's distinctive cushion case and jubilee-style bracelet reflected dramatically on a dark surface, projecting effortless sophistication. As 'The World's Most Honored Watch,' Longines carried genuine horological prestige in this decade, making this collectible ad a compelling artifact for vintage watch enthusiasts and mid-century design collectors alike.
What you see is what you get; the ad in the photo is the exact one that'll come to you. Listed sizes are close, but treat them as ballpark, not gospel.
Not feeling it? Send it back within 30 days in the same shape it arrived and we'll refund you in full. No drama.
Go with custom framing and we'll reach out to design something that does the piece justice. We have examples from our own offices and from current clients to give you inspiration.
Every unframed ad rides safe: acid free sleeve, stiff backerboard behind it, another board up front, all tucked into a rigid photo mailer and sent USPS with 3-day tracking. It'll get to you the way it left us.