Vintage 1966 Volkswagen Beetle 'Radical Changes' Print Advertisement — Original VW Bug 1960s Original Ad
Approximately 10.5 x 13.5 inches.
This vintage 1966 Volkswagen Beetle magazine advertisement captures the iconic DDB 'Introducing two of the most radical changes in Volkswagen history — can you spot them?' campaign at the height of its cultural influence. Shot in stark black-and-white against a clean white ground, the profile of the humble Bug speaks louder than any chrome-laden competitor ad of the era. The original print ad exemplifies DDB's revolutionary self-deprecating copywriting — frank, funny, and utterly disarming — that made the Beetle a counterculture symbol. A must-have collectible ad for Volkswagen enthusiasts and advertising history collectors alike.
What you see is what you get; the ad in the photo is the exact one that'll come to you. Listed sizes are close, but treat them as ballpark, not gospel.
Not feeling it? Send it back within 30 days in the same shape it arrived and we'll refund you in full. No drama.
Go with custom framing and we'll reach out to design something that does the piece justice. We have examples from our own offices and from current clients to give you inspiration.
Every unframed ad rides safe: acid free sleeve, stiff backerboard behind it, another board up front, all tucked into a rigid photo mailer and sent USPS with 3-day tracking. It'll get to you the way it left us.