Vintage 1970s Audemars Piguet Royal Oak Collection Print Advertisement — Original Luxury Watch Ad
Approximately 8.5 x 11.5 inches.
This vintage 1970s Audemars Piguet magazine advertisement captures one of the most pivotal moments in luxury watchmaking — the introduction of the Royal Oak, the stainless steel sports watch that dared to command the price of gold. The original print ad showcases the full AP collection including the iconic octagonal Royal Oak with its signature tapisserie dial and integrated bracelet, alongside diamond-set dress watches, the ultra-thin ladies' model, and a rare Skeleton timepiece. Headlined 'Introducing steel at the price of gold. And other rewarding contradictions,' this collectible ad represents the birth of the luxury sports watch category — making it an essential piece for any serious horology or vintage advertisement collector.
What you see is what you get; the ad in the photo is the exact one that'll come to you. Listed sizes are close, but treat them as ballpark, not gospel.
Not feeling it? Send it back within 30 days in the same shape it arrived and we'll refund you in full. No drama.
Go with custom framing and we'll reach out to design something that does the piece justice. We have examples from our own offices and from current clients to give you inspiration.
Every unframed ad rides safe: acid free sleeve, stiff backerboard behind it, another board up front, all tucked into a rigid photo mailer and sent USPS with 3-day tracking. It'll get to you the way it left us.