Vintage 1970s Girard-Perregaux Quartz Watch Print Advertisement — Original GP Bracelet Watch Ad
Approximately 8 x 11 inches.
This vintage 1970s Girard-Perregaux Quartz Watch original print ad captures a pivotal moment in horological history, when Swiss fine watchmakers were racing to harness solid-state quartz technology for the active modern man. The magazine advertisement features a dramatic close-up of a masculine hand gripping the cushion-case GP Quartz on its integrated stainless bracelet, headline boldly declaring 'Super-accuracy is only half the story.' Girard-Perregaux — fine watchmakers since 1791 — was among the earliest Swiss houses to embrace quartz, making this collectible ad a genuine artifact of the 1970s Quartz Crisis era that reshaped the entire industry.
What you see is what you get; the ad in the photo is the exact one that'll come to you. Listed sizes are close, but treat them as ballpark, not gospel.
Not feeling it? Send it back within 30 days in the same shape it arrived and we'll refund you in full. No drama.
Go with custom framing and we'll reach out to design something that does the piece justice. We have examples from our own offices and from current clients to give you inspiration.
Every unframed ad rides safe: acid free sleeve, stiff backerboard behind it, another board up front, all tucked into a rigid photo mailer and sent USPS with 3-day tracking. It'll get to you the way it left us.