Vintage 1970s Piaget Ultra-Thin Gemstone Collection Print Advertisement — Original Luxury Watch Ad
Approximately 8.5 x 11.5 inches.
This vintage 1970s Piaget magazine advertisement showcases seven of the Swiss maison's celebrated ultra-thin dress watches, their lapis lazuli, turquoise, jade, and tiger's eye dials gleaming against woven gold bracelet straps — some set with diamonds, emeralds, sapphires, and rubies. Presented exclusively by Shreve Crump & Low of Boston, the original print ad captures the apex of 1970s haute horlogerie glamour, when Piaget redefined the wristwatch as wearable sculpture. A stunning collectible ad for admirers of luxury watchmaking, fine jewelry, and the golden era of Swiss ultra-thin movements — priced from $660 to $2,950 as advertised.
What you see is what you get; the ad in the photo is the exact one that'll come to you. Listed sizes are close, but treat them as ballpark, not gospel.
Not feeling it? Send it back within 30 days in the same shape it arrived and we'll refund you in full. No drama.
Go with custom framing and we'll reach out to design something that does the piece justice. We have examples from our own offices and from current clients to give you inspiration.
Every unframed ad rides safe: acid free sleeve, stiff backerboard behind it, another board up front, all tucked into a rigid photo mailer and sent USPS with 3-day tracking. It'll get to you the way it left us.