Vintage 1977 Ray-Ban Aviator Sunglasses Print Advertisement — Original Bausch & Lomb Original Ad
Approximately 8 x 11 inches.
This vintage 1977 Ray-Ban Aviator magazine advertisement from Bausch & Lomb is a masterclass in heritage marketing, positioning the iconic aviator frame against a WWII-era shearling flight jacket bearing a U.S. Army Air Forces patch. The headline — 'As perfect now as they were 40 years ago' — anchors the collectible ad firmly in military aviation history, tracing Ray-Ban's origins directly to wartime pilots. The warm-toned photography and ensemble of classic lens styles make this original print ad a compelling piece for sunglasses collectors, aviation enthusiasts, and fashion historians alike. A beautifully composed vintage advertisement celebrating American optical craftsmanship.
What you see is what you get; the ad in the photo is the exact one that'll come to you. Listed sizes are close, but treat them as ballpark, not gospel.
Not feeling it? Send it back within 30 days in the same shape it arrived and we'll refund you in full. No drama.
Go with custom framing and we'll reach out to design something that does the piece justice. We have examples from our own offices and from current clients to give you inspiration.
Every unframed ad rides safe: acid free sleeve, stiff backerboard behind it, another board up front, all tucked into a rigid photo mailer and sent USPS with 3-day tracking. It'll get to you the way it left us.