Vintage 1980s Ray-Ban Wayfarer Set Print Advertisement — Original Bausch & Lomb Sunglasses Ad
Approximately 10.5 x 12.5 inches.
This vintage 1980s Ray-Ban Wayfarer Set magazine advertisement captures Bausch & Lomb's brilliant repositioning campaign that transformed a nearly discontinued frame into the decade's defining accessory. The original print ad features the iconic black Wayfarer prominently against a fashion-forward editorial layout, with copy evoking Buddy Holly's rock-and-roll legacy as stylistic inspiration. The Wayfarer's early-1980s comeback — fueled by product placement in films like The Blues Brothers and Risky Business — makes this collectible ad a genuine artifact of American pop-culture history. A striking piece for fashion, sunglasses, and vintage advertisement collectors alike.
What you see is what you get; the ad in the photo is the exact one that'll come to you. Listed sizes are close, but treat them as ballpark, not gospel.
Not feeling it? Send it back within 30 days in the same shape it arrived and we'll refund you in full. No drama.
Go with custom framing and we'll reach out to design something that does the piece justice. We have examples from our own offices and from current clients to give you inspiration.
Every unframed ad rides safe: acid free sleeve, stiff backerboard behind it, another board up front, all tucked into a rigid photo mailer and sent USPS with 3-day tracking. It'll get to you the way it left us.