Vintage 1990 Camel Lights Joe Camel Smooth Character Print Advertisement
Approximately 10 x 12 inches.
This 1990 Camel Lights original print ad features the infamous Joe Camel — R.J. Reynolds' tuxedo-clad cartoon mascot — cigarette dangling from his lips against a glittering city skyline, holding an open pack of Camel Lights with the tagline 'Smooth Character.' One of the most recognizable and debated figures in advertising history, Joe Camel became a cultural lightning rod that ultimately led to his retirement in 1997, making early-decade examples like this vintage advertisement genuine artifacts of a pivotal moment in American marketing and tobacco regulation history. A compelling collectible ad for pop-culture and tobacco ephemera enthusiasts alike.
What you see is what you get; the ad in the photo is the exact one that'll come to you. Listed sizes are close, but treat them as ballpark, not gospel.
Not feeling it? Send it back within 30 days in the same shape it arrived and we'll refund you in full. No drama.
Go with custom framing and we'll reach out to design something that does the piece justice. We have examples from our own offices and from current clients to give you inspiration.
Every unframed ad rides safe: acid free sleeve, stiff backerboard behind it, another board up front, all tucked into a rigid photo mailer and sent USPS with 3-day tracking. It'll get to you the way it left us.