2014 Patek Philippe Chronograph Ref. 5170G Print Advertisement — Original Generations Campaign Ad
Approximately 8.5 x 11 inches.
This vintage 2014 Patek Philippe magazine advertisement showcases the Chronograph Reference 5170G alongside the watchmaker's legendary 'Begin your own tradition' campaign, marking the brand's 175th anniversary. The black-and-white original print ad depicts a father and young son sharing a quiet moment outdoors, embodying Patek Philippe's timeless philosophy — 'You never actually own a Patek Philippe. You merely take care of it for the next generation.' One of the most recognizable and emotionally resonant campaigns in horological history, this collectible ad captures a golden era of luxury watch advertising and remains a prized find for serious collectors.
What you see is what you get; the ad in the photo is the exact one that'll come to you. Listed sizes are close, but treat them as ballpark, not gospel.
Not feeling it? Send it back within 30 days in the same shape it arrived and we'll refund you in full. No drama.
Go with custom framing and we'll reach out to design something that does the piece justice. We have examples from our own offices and from current clients to give you inspiration.
Every unframed ad rides safe: acid free sleeve, stiff backerboard behind it, another board up front, all tucked into a rigid photo mailer and sent USPS with 3-day tracking. It'll get to you the way it left us.