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Tudor

Created by Rolex founder Hans Wilsdorf—registered in 1926 and formalized in 1946—Tudor was built to deliver Rolex-grade dependability at a more accessible price, pairing the Oyster case with rugged workhorse movements. Its vintage advertising carved out a distinct identity: rather than celebrities, the Prince Submariner and Prince Date-Day campaigns featured everyday professionals—rescue divers, mining engineers, rally drivers—photographed at work with their gear. That credibility was earned in the field, with Tudor Submariners issued to the French Navy, US Navy SEALs, and polar expeditions.

This collection gathers those vintage prints, spanning the tool-watch heritage and the working-professional campaigns that set Tudor apart. Browse the collection below.

Shooters wear Tudors,
Rob

Tudor